In my Brand Your Expertise with a Book™ workshop I talk about creating content quickly, and this is another one of those great tools that can help you do that! As an award-winning publisher and award-winning author I get lots of questions on an almost hourly basis about the business of writing and publishing.
How do I put a book together? I have ideas and some written stuff, but nothing concrete as my topic.
This part is simpler than you think. First, when writing any book you have to start with the end in mind. What is the overall goal for your book? You should create your promise statement (aka mission statement) from the beginning so when you get confused with too much content or too little, you will know where to focus to pull it in. Your statement should have the following framework since the idea is to keep it short and sweet:
My book,______________,(Title) will (choose one: teach, help, show) _________________(fill the blank with your target audience: male/female, young/old, entrepreneur/stay at home mom etc) how to/ about __________________(what’s in it for the reader?)
I don’t know where to start with my writing.
Now that you have your promise, which helps narrow your topic, you can move on to the next step. In chapter five of Using Periscope to Write Your Next Bestseller, my editor Sharon Jenkins and I walk you through thirty-one micro-tasks to writing your book. From outlining to creating your own schedule, you will know exactly where they should go in your process. This book covers the basics on how to get started on Periscope as well, which is what the final question I get the most is all about:
How do I market my book?
Here’s the secret: marketing your book begins the moment you decide you are going to write one. Too often we as authors get caught up in writing and forget that there is an “end user” that we are writing to. These “end users” are readers that we want to love us, our work, and to buy our books. Using Periscope is truly one of the newest ways to help you get your feet wet as an author and begin sharing about your work in progress. Using the “Periscope Moments” embedded throughout the micro-tasks outlined in Using Periscope to Write Your Next Bestseller is a quick and painless way for you to get started if you are not sure how.
Book 2 in the series, Using Periscope to Master Authorpreneurship, gives you a clear plan for using Periscope to master authorpreneurship by leveraging your social media presence using live streams. Following these steps will guide you on the basics of editing and marketing your book while building your tribe and establishing your expert status along the way. We even walk you through hosting a bestselling launch on Periscope and staging your live event for interviews!
Throughout the Periscope Your Book series you are presented with clear-cut, simple tasks to help you start building a tribe of interested readers while refining your topic and writing your book. This is a must-read series for the authorpreneurial self-starter who just wants a little point in the right direction. If you think you need more help, we also offer quick self-publishing consultations to help you get unstuck! Apply for one today at http://j.mp/SelfPublish2015 or sign-up for our FREE webinar at www.PeriscopeYourBook.com.
Rochelle Carter is the Publisher at Ellechor Media LLC, an award-winning publishing company with three imprints. She is also the award-winning author of The 7-Step Guide To Authorpreneurship, an international bestseller that has been widely endorsed by other bestselling authors and industry professionals.
Introducing The Book Business Plan: Discover How to Effortlessly Create Bestselling Books, Build Your Authority, & Start Living The Life of a PUBLISHED Author. Join Now: www.brandyourexpertisewithabook.com
Ready to get your book started? Rochelle’s award-winning team provides complete care book packaging services. From ghostwriting and editing, to printing and book marketing, we've got you covered. Become a bestselling author today, Apply Now for a Free Consultation at http://j.mp/SelfPublish2015