What do we mean by “metadata” and why is it so important?
Can it really make the difference in sales of your books?
In an eye-opening webinar on Wednesday, February 12, from 1-2:00 Eastern time, Rebecca Albani from Bowker will explain the basics of metadata, including the key things authors should be monitoring in their own data stream. You’ll learn why the tiniest details can make the biggest difference and why the metadata that you choose to upload about your book to distributors, retailers, and libraries dictates who discovers your work, when they find it, where, and how easily. Poor data can keep your book from ever being found by readers – even if you’ve written an award-worthy piece of work.
This webinar is sponsored by the Independent Book Publishers Association (IBPA) and produced by Bowker.
Founded in 1983, the Independent Book Publishers Association is the largest not-for-profit trade organization for publishers in the United States. IBPA’s mission is to lead and serve the independent publishing community by providing advocacy, education, and tools for success. For more information, visit www.ibpa-online.org.
Bowker is the world’s leading provider of bibliographic information and management solutions designed to help publishers, booksellers, and libraries better serve their customers. Creators of products and services that make books easier for people to discover, evaluate, order, and experience, the company also generates research and resources for publishers, helping them understand and meet the interests of readers worldwide. Bowker, a ProQuest affiliate, is the official ISBN Agency for the United States and its territories and is headquartered in New Providence, New Jersey with additional operations in England and Australia.
You can register to attend the webinar here.